Thursday, April 16, 2020
The Perfect Way to Find a Job Through LinkedIn, According to Experts
The Perfect Way to Find a Job Through LinkedIn, According to Experts If youâre looking for a new job, LinkedIn is a good place to start your search. At least 500 million people use the network, and there are more than 10 million active job listings, Fortune magazine reported in 2017. Business Insider reached out to career experts at LinkedIn and independent LinkedIn specialists to find out the best ways to go about finding a job on social network. If youâre wondering how to use LinkedIn to find a job, these concrete tips give you your best chance at finding employment on LinkedIn. 1. Get a referral from someone you know who works at the company where youâre applying All three LinkedIn experts who spoke to Business Insider said the most successful way to find a job on LinkedIn is through a referral from one of your connections who already works where you want to work. âNearly 50% of recruiters say referrals are the leading source of quality hires, and if you receive a referral youâre four times more likely to hear back from a recruiter,â Blair Decembrele, a career expert at LinkedIn, told Business Insider. âTo make this process easier, LinkedIn recently launched an Ask for a Referral tool directly on the platform to help you make these requests.â If you donât have a direct connection at the company, look for someone who works there with a shared connection, Sue Ellson, an independent LinkedIn specialist and career development practitioner, told Business Insider. âYou may like to reach out to some of these people with a personal message and ask for information about the recruitment process (not a job just yet),â she said. âOnce you have this information, you will hopefully be able to keep finding out more information and start networking until you receive a referral.â 2. Fill out every part of the âCareer Interestsâ section of your profile to let recruiters know youâre looking You should always keep your LinkedIn profile up-to-date, of course, but thereâs another section you should pay attention to when youâre on the job hunt. You can update your âCareer Interestsâ while viewing your own profile in âYour Dashboard.â Toggling on the âLet your recruiters know youâre openâ tool will make your profile more searchable for recruiters who use LinkedIn to find professional talent, Decembrele told Business Insider. âAnd donât worry â" the platform hides the signal from recruiters at your company or affiliated company recruiters,â she added. 3. When reaching out directly to a potential employer, write a succinct, personalized message â" donât just copy your cover letter When you go to send a message to someone, LinkedIn sometimes provides automatically-generated greetings. Donât even think about using these templates, LinkedIn experts say. âAlways, always, always type something personal,â LinkedIn consultant Loribeth Pierson told Business Insider. âPersonal will get you so much further that an automatically-filled form that so many other people are doing. You want to stand out from the crowd.â A short note is better than typing out an entire cover letter, Pierson said. âKeep it short, sweet, and to the point of what you want,â she said. Decembrele said you should tell the person why you would like to connect and look through their LinkedIn profile to find a personal detail or shared connection that you can reference. âNearly 70% of LinkedIn members have found a job through a mutual connection,â Decembrele said. âMentioning a personal detail is important, as it may jog someoneâs memory for how you met, reinforce a mutual interest, or even solidify a way you might work together.â 4. If you canât find a mutual connection with your potential employer, reach out to them through a common group If you canât find someone to refer you, you can still reach out to a potential employer. âIf you want a job, and thatâs the job you want, you have to find a way to get to the person,â Decembrele said. âSo if you donât know them through connections, find them through a group. Find them through writing a really good message to them thatâs going to stand out from the crowd.â You can search for people within the LinkedIn groups youâre a member of or browse groups within your industry to join. 5. Turn on job alerts to be notified of new positions as soon as theyâre posted âLinkedIn has recently expanded this feature and there are a lot more choices you can make, even targeting specific companies,â Ellson said. You can choose to be notified of new job postings via email or mobile and desktop notifications, once a day or once a week. 6. If youâre currently unemployed, create a âcurrent positionâ anyway so that you show up in search results You donât want to be deceitful, of course, but youâre more likely to show up in search results if you have a current position listed on LinkedIn, according to Ellson. She recommends creating a current position and filling it in with information about the type of work youâre seeking. âIn the employer section, mention âVariousâ for now,â Ellson said. âYou can discuss how you are currently doing research, networking, studying, applying for jobs in which areas etc.â Avoid using the words âseeking opportunitiesâ because they can make you look desperate, Ellson said. 7. Follow the pages of specific companies that interest you to be the first to see hiring announcements âYou can also follow companies of interest to keep up to date on brand news and hiring announcements,â Decembrele said. âIn fact, now when you follow companies on LinkedIn, youâll be notified when your dream company posts new jobs so you can be one of the first to apply.â You can choose to see the companyâs posts in your news feed or get job alerts for that company â" or both. 8. Emphasize your skills rather than your job titles Donât neglect the âSkillsâ section of your profile, because it just might be more important than your âExperience.â âLinkedIn research has found that almost 89% of professionals feel that skills are even more important than job titles,â Decembrele told Business Insider. 9. Like, comment, and share items in your LinkedIn feed As with any other social network, you have to actively participate in order get all the benefits of LinkedIn. âLinkedIn is a perfect place to find a job,â Pierson said. â[But] you canât just sit on the fence. You have to be all in.â Make sure to be on LinkedIn every day, even if itâs for a few minutes on the mobile app while standing in line, she says. âIf youâre standing in line at a store, read an article and put your comments on it,â Pierson said. âItâll take you five minutes. If you use it, it will work.â This article originally appeared on BusinessInsider.com.
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